CEO Paul Grangaard On The Allen Edmonds Turnaround: A Great American Comeback Story

How does a consumer brand and retailer come back from the brink of bankruptcy? How does a company wage the turnaround of a premium quality (and priced) line of predominantly business shoes during the Great Recession? And how, in particular, might an investment banker-turned shoe company CEO craft such a turnaround? The answer is interesting – and unexpected. Below are excerpts from an interview with Paul Grangaard, the CEO and President of Allen Edmonds and, with his reconfigured executive team, the architect of a great American comeback story.