3 Perfect Ways to Ruin Your Brand

There is no shortage of opinions on how to build sustainable brands. I’m one of the guys occasionally spouting on about the best ways to ensure brand success. But, I think it’s worth the time to look at the other side of the coin and explore ways brands can be ruined. Knowing these methods will help us avoid common pitfalls and build brands that last for generations. Here are 3 perfect ways in which you can ensure your brand will be ruined: