Do These 5 Things To Master Inbound Marketing

If you're looking for the top factors for success in inbound marketing, or if you're trying to refine your own approach, these five fundamentals are necessary for a successful campaign.

MasterCard Launches New Software For On-Line Fraud Prevention

SMEs are seeing large increases in their online business but they often lack the controls they need to avoid fraud. MasterCard aims its Simplify Controls at acquirers who can they offer it to merchants.

Go Home! 4 New Ways To Improve Execution At Work

“I'm struggling to stay on top of my job. There doesn't seem to be enough hours in the day to get everything done, and I fear it might cost me a promotion. I am not sure I can juggle a family and my career.” This was the lament I heard from a young executive worried about her future. I know many have had the same fears and struggles with execution. But there is hope. Research my colleague Joe Folkman and I shared on Harvard Business Review shows that you can significantly improve your ability to execute without working longer hours.

Computer Education Key To America's Safety & Security In Our Increasingly Connected Society

Several years ago former defense secretary Leon Panetta warned about the growing threat of cyber attacks. As we wade deeper and deeper into the increasingly Connected Society in which the Internet is a backbone of commerce and transactions as well as communications and streamed entertainment, the dark side is we are increasingly at risk. Some will tout privacy concerns, and while opinions on that will differ, the cold reality is the more information we put into the Cloud or on the Internet, the more someone is going to want it. What they choose to do with that information, including in some cases email address, birth dates, social security numbers, and potentially financial information depends on who is doing the attack and why.

The Wall Street Journal: Cisco again shakes up executive ranks

Cisco Systems Inc. is broadening the purview of its security unit chief while changing the roles of three other executives who have been instrumental in developing important products for the company.

Take a Chance on Less-Than-Stellar Resumes

Regina Hartley, VP of HR for UPS, suggested that hiring managers may perceive a series of employment gaps as indicative of unreliability, which may be true, or such a pattern may instead exemplify a committed struggle against obstacles.

Microsoft Unveils Office 365 Advanced Security Management

Many organizations have embraced Office 365-with all of the perks and benefits it includes. The cloud-based components of Office 365 introduce some unique security concerns as well, though, so Microsoft has developed Office 365 Advanced Security Management to address those concerns and enable businesses to use Office 365 with more confidence.